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Gray Label

Gray Label

  • Brand established : 2011
  • Originating country : Netherlands
  • Market category : Fashion & more

Meet Gray Label, a minimalist and organic essentials brand for children aged 0-12 years. Gray Label is seen worldwide as a pioneer in sustainable production and has a pronounced opinion on products for children: the more space for the child’s unconditioned character, the better.Gray Label creates timeless, minimalistic and comfortable collections in which the little ones can be their true selves. No teddies or prints, just soft-tone-coloured essentials that are easy to mix and match, made from the best organic cotton available. Items with a relaxed appearance and mature details, without losing the childlike innocence.Timeless essentials. Minimalistic, unisex and sustainable. 100% organic and GOTS certified.

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