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UPA

UPA

  • 브랜드 창립 날짜 : 0000
  • 원산지 : 아일랜드
  • 카테고리 : 패션 및 기타

Welcome to UPA, a premium Irish children's fashion brand where tradition, artistry, and conscious design converge. Founded by Vaida Rasciute, our visionary Creative Director, UPA is deeply rooted in the picturesque town of Trim, Ireland, while drawing inspiration from Vaida’s rich Lithuanian heritage. This unique fusion of cultures defines the brand’s distinctive aesthetic—where timeless Irish craftsmanship meets a modern, international sensibility.

UPA is more than a fashion label; it is a celebration of generational bonds and the stories that shape us. Inspired by the deep connection between Vaida, her mother, and her daughter, UPA reflects the beauty of family and the enduring power of heritage. Each collection we create is imbued with meaning, transforming garments into artful expressions of individuality and identity.

Our Autumn/Winter collection, 'This is a Dolls World,' is an invitation to explore a world of imaginative luxury, where childhood wonder meets high-fashion sophistication. Designed for discerning buyers who value artistry, quality, and cultural depth, this collection offers an exclusive, playful yet refined approach to children’s couture.

UPA speaks to those who seek more than just fashion. Our brand embodies a mindful philosophy, crafting each piece with care, ensuring ethical production and sustainability are at the heart of every decision. For parents with an eye for elegance and a desire for meaningful, conscious design, UPA provides a unique opportunity to dress their children in pieces that transcend trends, resonating with cultural relevance and timeless appeal.

Discover UPA at Playtime Paris and experience the allure of a brand that connects heritage, innovation, and luxury

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